Branding Design



The University of Pennsylvania's Supplier Diversity and Inclusion Program

Welcome to Fueling Business Growth, the University of Pennsylvanias Supplier Diversity and Inclusion Programs campaign designed to increase its diversity procurement in Philadelphia. The program leverages Penns purchasing power to support the growth of diverse businesses and subsequently the Philadelphia economy—by engaging with local, minority, LGBTQ+, women-owned businesses, veterans, and businesses owned by people with disabilities.

Designed the logo and full brand identity for the program. Used Adobe illustrator to develop the cylinder and circle patterns to resemble progress and scientific data. Created the Buyer Tool Kit for Penn buyers and decision makers.












The University of Pennsylvanias 2021 Commencement

May 17, 2021 - the University of Pennsylvanias 265th Commencement. Penn traces its origins to a deed of trust executed in 1740 and is celebrating its 281st birthday this year. Bachelors, masters, and doctoral degrees will be conferred upon some 6,000 graduates of the Universitys 12 schools. Honorary degrees will be awarded to eight individuals of distinction in varied fields.












The Science History Institute's Lunchtime: The History of Science on the School Food Tray

Drawing from nearly 250 years of rare scientific instruments, posters, pamphlets, photographs, and period editions of books popularizing new ideas about a proper diet, Lunchtime delves into the history of food science and the difficulty of feeding school children nationwide.

Designed the logo for the exhibit and full brand identity. Created the Wall Banner to be displayed on entry into the exhibition. Assisted with creating labels displaying information for each panel and designed the panels paired with each label.













Amercian Swedish Historic Museum's American By Craft

This exhibition organized by the American Swedish Historical Museum reunites the workshop and wares of Olof Althin (1859-1920), an immigrant cabinetmaker and antiques restorer in turn of the century Boston. Designed the logo and full brand identity for the exhibit. Created Exhibit Panels to display information. Created a Wall Design and Banner. Created a postcard and bookmark for exhibition advertisement purposes.











Amercian Swedish Historic Museum's From Fairy Tale to Fantasy

This exhibit charts Tenggrens career in the United States from his early successes in New York to his time at Walt Disney Studios and eventual retirement in Maine. Designed the logo and full brand identity for the exhibit. Created Exhibit Panels to display information. Created a Wall Banner for the outside of the exhibit. Created a postcard for exhibition advertisement purposes.











Princeton University's Ulises Carrion: Bookworks and Beyond

Princeton University Library (PUL) is delighted to present Ulises Carrion: Bookworks and Beyond, the spring exhibition in the Ellen and Leonard Milberg Gallery at Firestone Library.

Designed the logo for the exhibit and full brand identity. Created the Wall Banner to be displayed on entry into the exhibition. Created all promotional advertisements like brochures, postcards, lamppost banner, sidewalk sign, and rack card. Created all Labels displaying information for each panel and designed the panels paired with each label.










PSTV Education Channel

PSTV is the education channel for The School District of Philadelphia (SDP), and is open to ALL enrolled students who have a current school issued ID, including public, charter, private and parochial schools. PSTV broadcasts youth-driven programming created by and for students that benefits them and their communities, 24 hours a day (information via Philadelphia School Districts website).

At a high school senior level, I achieved first place in their logo contest. My design is used on all promotional materials for PSTV Education Channel.